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a plant under the sun

THEY GROW BY THE GRID
WE GROW BY THE SUN

Authentic BC Sungrown

High-Light Big Bud pre-rolls without the $0.55/g "Greenhouse Tax".

In 2026, wall street greenhouses are drowning in utilitybills. While they spend millions on artificial heat andlight, Primo reinvests in the flower. By cutting the"Electricity Tax," we deliver premium Big Bud potencyfor nearly half the price of the competition.
a man walking in a field
THC TRAP

THE THC TRAP:

THE SCIENCE OF LIGHT vs. FLAWED LAB RESULTS.
A lab result is a "batch average," not the reality inside your joint.

THE SINGLE TRUTH:

THE FLAW:

THE REALITY:

Potency is a gradient.

Greenhouse growers cansample a "High-Light" TopCola for their lab testsbut fill their pre-rolls withthe "Shaded Smalls" fromthe bottom of the plant.

If the sun didn't hit thebud, the potency isn't there. The sticker showsa "theoretical maximum,"but the smoke tells thereal story.

THE SINGLE TRUTH:

THE FLAW:

THE REALITY:

Potency is a gradient.

Greenhouse growers cansample a "High-Light" TopCola for their lab testsbut fill their pre-rolls withthe "Shaded Smalls" fromthe bottom of the plant.

If the sun didn't hit thebud, the potency isn'tthere. The sticker showsa "theoretical maximum,"but the smoke tells thereal story.

Fact:
NO LIGHT. NO POTENCY.
Artificial Light

THE "GRID"

Shaded Smalls

Shadowed Biomass:

Artificial lights follow the InverseSquare Law—intensity dropsdrastically with distance.

The 90% Deficit:

Research (Danziger & Bernstein,2021) confirms shaded lower-canopy flowers show a 90%reduction in cannabinoids.

Sun Light

THE SUN

High-Light Big Buds

Total Penetration:

The sun provides multi-angled,high-intensity penetration to everybranch.

Resin Density:

Light intensity is the primary
driver of trichome development
(Bernstein et al., 2019).

GREENHOUSE TAX

MEET THE GREENHOUSE TAX

Wall Street's "Glass Box"model wastes $0.55 per gramon energy and heat.
Natural Gas
Electricity
The Sun
Natural Climate

While grid rates and carbon taxes soar,corporate LPs spend $0.55 a gram just to fight the cold and dark in Canada’s 2026 climate.
To survive debt, they "skim the cream"—selling Big Buds in bags and hiding" Shaded Smalls" in your joint.

We don't sell bag flower, weput top colas inevery joint.

CORPORATE GREENHOUSE

THE INGREDIENT

PRIMO BC SUNGROWN

Shaded Smalls & "Shake"
Jars the best; Rolls the rest
$0.55 / gram (Electricity)
$17.99 – $21.99
Flower Grade
Strategy
Retail Price
Overhead Tax
HIGH-LIGHT BIG BUDS
$0.00 (The Sun)
TOP SHELF IN EVERY JOINT
$11.99 "Shake"

THE VERDICT:

Big Buds Pre-Rolls = Real THC
At Primo, our light is free. We don't sell bag flower, we put our finest Big Buds directly into our papersand still charge you less.
THAT'S SMART VALUE
Pre-Roll-Cone

FAQs

Q. Why is "Smart Value" better than "cheap" pre-rolls?

A. Most "cheap" joints use low-quality inputs like shake or underdeveloped smalls to hit a price point. Our Smart Value is based on Solar Efficiency.

By utilizing the BC Interior sun, we eliminate the massive

LEARN MORE

Q. Why don't we sell bag flower?

A. Because we refuse to play the "bag appeal" game. Most brands save their high potency buds for bagflower and use the leftovers for their pre-rolls—the industry's version of a "Hot Dog." We do the opposite.

To ensure our joints are actually "Primo," we put 100% of our top-canopy harvest directly into our papers. By not bagging flower, we ensure you get the "Ribeye" of the harvest every time.

LEARN MORE

Q. Do "Big Buds" actually mean higher THC?

A. Yes. Potency is a matter of physics. Following the Inverse Square Law, light intensity drops off rapidly inthe "Shadow Zone" (the bottom of the plant).

Most value pre-rolls are filled with these underdeveloped

LEARN MORE

Q. What makes BC Sungrown different from Greenhouse?

A. The 180° Solar Arc. Indoor and greenhouse lights are static, but the BC Interior sun moves across the sky, hitting every angle of the plant throughout the day

This full-spectrum exposure develops complex

LEARN MORE

OPEN SKY CLASSICS

Open Sky Classics

DEFINING AUTHENTICITY

Born Under the Sun. The Open Sky Classics are not lab experimentsor factory products. They are a collection of the world’s most iconiccultivars, returned to the environment that created them. Theselegends were born in the dirt and under the wide-open sky —we aresimply giving them their "homecoming".

5 x 0.5g Slim Reefers | Out the door for under $15.00

WHITE
WIDOW

White Widow_Wordmark
WhiteW_Tube
was never
meant to live under a lightbulb.

Born (1994): Under the Netherlands'open sky, forging snowy resin shieldsagainst mountain sun.

20–25% THC. 2–4% Terps.5 x 0.5g Classic Cone Sativa Pre-Roll

WHITE
WIDOW

Blue Dream_Wordmark
BlueD_tube
was born in the coastal mist, not in a basement.

Born (2003) : Under Santa Cruz'sopen sky, stretching for full-spectrum,big-bud solar energy.

20–25% THC. 2–4% Terps.5 x 0.5g Classic Cone Sativa Pre-Roll

THE JOINTS THAT NEVER SQUISH.

WE HAVE NOTHING TO HIDE.
Prefolls tubes

While others force bent or pinner joints intounstructured tubes to hide quality, we’ve engineered.

The Primo Integrity Tube.

Most pre-rolls rattle and collide—resulting in looseends and a poor burn. Our unique internaldivider locks each .5g Classic into its own rack,preserving structural integrity from farm topocket. You can see the quality becausewe have nothing to hide.

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Outfitted

Primo Outfitters

THE BC INTERIOR ISN’T A LABORATORY.

While others harvest in sterile suits and hair nets,
we’re out where the air actually bites.
We’ve traded lab coats for work boots and filtered air
for the mountain breeze.

Limited Boutique Run:
High-quality, small-batch durability.

The Harvest Drop:
Only one release per year. Made for the season.

COMING FALL 2026

IT'S BETTER OUT HERE!

it's better out here

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BOUTIQUE LTO

FLAVOURS OF THE LAND

BOUTIQUE FARMS. 100% BC OWNED

Limited Time Offer: Small-batch harvests from independent boutique farms.

We answer to the tradition of BC Bud, not Wall Streetshareholders. We keep the wealth in our province by partneringwith local growers who know the land.

Lillooet (The Canyon): 42°C heat and Bridge River windsforce plants to "sweat" massive resin loads—creating"gassy" profiles "Grid-Grown" plants can't replicate.

The Kootenays (The High Peaks): At 950m elevation,intense UV triggers "natural sunscreen"—thick, silverresin blankets.

South Okanagan (The Desert): Canada’s only true desertclimate produces sun-ripened density and unparalleledterpene complexity.

PS

After Wall Street dropped $4 billion on glass boxes on life support to fight the Canadian climate, outdoor cultivation was finally approved. While the suits were locked into their greenhouse factories, Sungrown has thrived on independent grit.
This is only the beginning.